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Princess Hussa bint Salman Award



Under the Auspices of

Prince Ahmed bin Salman Applied Media Institute






Princess Hussa bint Salman Award for Saudi Women Journalists and Article Writers







Honoring outstanding women journalists



Since its establishment, Saudi Arabia has demonstrated a special regard for women and actively promoted their status in society.


Distinguished by their selfless adherence to their faith, within the noble and deep-rooted Saudi culture, the women of Saudi Arabia are characterized by their diligence, integrity and generosity.  Further to these attributes is a deep-seated determination to develop and extend their talents and abilities.


It gives me great pleasure to launch this award, intended solely for Saudi female journalists, under the auspices of Prince Ahmed bin Salman Applied Media Institute (PAI) – the first institute of its kind to be founded in the Kingdom of Saudi Arabia.  While the Institute’s initial mandate is to offer training to male journalists, we are confident that future developments will enable the Institute to extend training to female Saudi members of the fourth estate.


As well as being a personal triumph for the trainee, certifying professional competence, a qualification from PAI empowers its recipients with the confidence to apply their professional skills and therefore, play a more active role in contributing to the development of their homeland.  Such altruism, in addition to being a source of personal satisfaction, attracts vast spiritual rewards for the contribution the benefactor makes to society.  ‘Allah the Almighty loves the giving hand more than the receiving hand.’


Before referring to my own modest contribution, in cooperation with this Institute, I feel it is incumbent upon me to express my gratitude to the nine great Media establishments, who laid the foundation stone for the Institute and to those men and women, who undoubtedly, are responsible for spearheading the renaissance of our culture, the very cornerstone of our identity.


My own interest in Media was sparked by the dynamic presence of my late brother Ahmed bin Salman.  Inspired by his enthusiasm, I became fascinated by the Media in general and, in particular, by the work of these great institutions.  What especially impresses me was the manner in which Ahmed worked hand in hand with colleagues from the profession to champion culture, ideas, and the role of women, in the full knowledge that these interconnected cornerstones are the fundamentals of any civilization.  Today these fundamentals are finally, receiving the respect and acknowledgement they deserve, bringing his vision nearer to fruition.


A man’s respect for womankind is in fact a reflection of his love for his mother, his wife, his sister, and his daughter.  My late brother always displayed great respect for, and confidence in, us, the womenfolk of the family, so much so that on occasions, I felt as it were, that we served as his eyes or ears in the world of women.


Integrity was Ahmed’s watchword.  He constantly strove to ensure that Media reports, in particular, those relating to women’s social and cultural standing, were presented accurately, but sensitively.  He was repaid by knowing that, as well as being hugely influential on the layperson, his efforts had a profound effect on the highest echelons of society, the very men who lead this land, our officials, religious leaders, and intellectuals.


Though himself a man of great empathy, Ahmed was aware that in responsible journalism, emotion and hyperbole must be eschewed in favor of unbiased coverage, where facts - even unpalatable ones - are paramount.  Only then, will reporting effect intervention in response to cases of financial hardship or in the relief of those suffering undue adversity.


At the inauguration of this award, let us contemplate the nobility of Saudi womanhood.  Is there another group in history with so glorious a history of dedication to family and society as the women of Saudi Arabia?  With a work ethic allied to that rare generosity of spirit synonymous with the women of this land, they have maintained the highest standards of religious ideals in tandem with positive traditional and cultural values, enriching both their local communities and society as a whole.


One area where the effort and dedication of Saudi women has been rewarded with success is in the world of Media.  Even so, while we are familiar with the pioneers in this area, many more practitioners remain either unacknowledged or inadequately recognized outside their own areas of expertise.  Whether due to lack of encouragement or simple oversight, the fact remains that the world is the poorer for not having had greater access to the work of these underappreciated heroines.


This omission is especially poignant in the case of one group in particular, the Saudi women journalists, who work in the medium of print and whose reporting relies not on photojournalism or the fleeting images of television, but solely on the printed word.


Let us cast our minds back to the era of the first generation of Saudi women journalists.  These intrepid individuals worked at a time when, worldwide, men were at the helm in cultural, political and economic areas, perhaps particularly so in our homeland, as our nation took its early steps and the growth and development that surround us today were unimaginable.


Unhampered by indifference and lack of support, these journalists researched, worked to deadlines and filed their copy in the face of inadequate training and facilities.  Yet, when we look at the work of this early generation of mold-breakers, we see material of the highest standards, impeccably investigated, accurate, and cogently argued.


Nor did these resilient pioneers restrict themselves to addressing local issues; they applied the same determination and dedication to dealing with issues of global interest.  In their articles on international relations and the global economy, we are struck by meticulous research and unflagging resolve.  Lest we forget, this was in an era long before the advent of readily available or easily accessed information, or the Internet access we take for granted today.


The culture of Saudi Arabia, home to the two holiest shrines in Islam, is exceptional in its private, even conservative, nature.  In this unique society, Saudi women journalists enjoy a privilege that their male counterparts can never aspire to, and one indeed that is not always appreciated by the Media establishment, namely, unhindered access to all areas of female society.  They thus, convey a true, uncolored insight into this fascinating world to the community at large.

Reports from all sectors of society are fundamental if the Media is to fulfill its mandate of presenting a true and honest picture of all aspects of Saudi society.


It is imperative then, that the Saudi women journalists be qualified to the highest levels to handle ever more demanding Media duties.  This is of the utmost importance to counteract misperceptions between different sectors of society, with a view to avoiding the unthinkable scenario of the development over time of a societal and cultural divide - with men on one side and women on the other - where women retreat to a distant, isolated, disadvantaged world.


Concerns such as these are the impetus behind the establishment of this award.  Our intention is to motivate and encourage Saudi women journalists and writers by giving them access to the means to deliver their message, in a manner that genuinely reflects their true calling.  We wish them to build on the efforts of previous generations, while retaining their own distinctive voices.


I seek Allah’s guidance that this award is purely for His sake.  I hope that these awards and grants, which will be under the auspices of the Prince Ahmed bin Salman Applied Media Institute, will help in the development of my fellow women journalists and writers in the Media, in order to serve their country and society, under the leadership of the Custodian of the Two Holy Mosques and his Crown Prince.  We hope that these efforts will advance our national strategy, which aims at putting Saudi Arabia at the forefront of modern countries, in all areas.  It goes without saying that this can be achieved only with the full cooperation of its citizens, men and women alike.


As technology and access to communications play an ever greater role in our daily lives, they behoove us to seize the opportunities offered by these advances in the training of Saudi women journalists, while drawing on the support and shelter offered by the sanctity of the teachings of our noble religion, Islam.


In drawing to a close, I would like to reaffirm that Saudi women are, no less than men, mature and rational individuals, products of the same values that enrich Saudi society, and rewarded and held to account for their actions in equal measure with them.  In many verses of the Holy Quran, Allah consistently refers to male and female believers in equal terms, making it clear that their responsibilities are truly mutual and equal.


We must remain open-minded, emboldened by the prospect of a new generation of highly-skilled Saudi women, realizing that development and training impacts positively not only on the individual, who gains in confidence vision and soundness of judgment, but also enriches the community as a whole.  In counseling continued acquisition of knowledge, we are guided by the words of Allah, ‘Say: ‘Are those who know equal to those who know not?’


In conclusion, it is my fervent hope that these initiatives will achieve the success they undoubtedly deserve and that all will rejoice in the achievements of their daughters and sisters, wherever in the broad world of Media their creative talents may lie.  The women of Saudi Arabia have been a consistent source of pride for the nation and will, without doubt, continue in that role far into the future.  Locally and nationally, individually and collectively, we should hold their achievements dear to our hearts, raising our voices in a chorus of praise for goals already achieved and looking forward in eager anticipation to those yet to be realized.


Thank you all.


Hussa bint Salman bin Abdulaziz Al Saud







Prince Ahmed bin Salman

Applied Media Institute


Prince Ahmed bin Salman Applied Media Institute


Based on the urgent need for qualified and professional staff working in the Media sector and mindful of the pace of development and change in the Arab and global Media market, Prince Ahmed bin Salman Applied Media Institute was established. Its establishment emerged from cooperation with, and the contribution of, a number of Press and Media institutions, and organizations involved in publishing, radio and TV.


The Institute aims to be an active participant in efforts to upgrade the quality of career development and training and to offer a professional and creative working environment. This includes providing training opportunities and further education for leaders, managers, and professionals working in the Media sector.



Our vision

To be:

·         the leading Media institute in creating the best development and training solutions for the Media industry;

·         the leading source for instilling professional standards in applied Media disciplines through professional educational and training programs;

·         a center of excellence that strives to provide world class knowledge and training solutions for the Media industry based on international standards.



Our mission

We strive to qualify personnel for the applied Media industry, through developing and supporting journalism and Media organizations. We aim to graduate skilled professionals and create career opportunities for Saudi youth in business, Media and related industries.








Princess Hussa bint Salman Award for Saudi Women Journalists


The Princess Hussa bint Salman Award for Saudi Women Journalists was  established in the second half of 2007.


Her Royal Highness Princess Hussa bint Salman formed the idea following her executive headship of the Second Conference for Saudi Media Women, held in May, 2007.


The Award, to be administered under the direct supervision of the Prince Ahmed bin Salman Applied Media Institute, was announced in early 2008.







To be the foremost accolade for recognizing and honoring outstanding writing by Saudi women journalists in the Saudi Press.





To honor exceptional Saudi women journalists, affiliated with Saudi dailies and periodicals, by providing them with annual appropriate financial and professional awards.




Award Objectives


 1.          To establish a structure that supports the vision of the Custodian of the Two Holy Mosques and the Crown Prince in enabling women to participate in building Saudi society, within the framework of Islam and moderate social values.


 2.          To support the work of the Prince Ahmed bin Salman Applied Media Institute, in seeking to localize employment in the Saudi Arabian Media industry.


 3.          To honor leading Saudi women writers or journalists, who have worked in the Press for a minimum of 15 years.


 4.          To honor Saudi women journalists, who have contributed outstanding journalistic work.


 5.          To honor Saudi women writers, whose work has initiated discussion in areas that serve Saudi society.




1-      The journalistic work or writing shall not prejudice, explicitly or implicitly, any tenets or teachings of Islam.

2-      The journalistic work or writing shall not prejudice Saudi society or its moderate values and culture.

3-      The author of the journalistic work shall be a Saudi woman, working or collaborating with houses publishing Saudi daily, weekly, monthly or periodical publications.

4-      The journalistic work shall offer insightful analysis of issues of interest and importance to Saudi society.

5-      Submissions or works nominated for the award are limited to one per candidate.

6-      The candidate may submit work for consideration in one category only.

7-       Submissions must have been published under the author’s own name. Pseudonymous submissions will not be accepted.

8-      Submissions cannot be returned under any circumstances.

9-      For this initial cycle of the award, submissions may be selected from works published during the five-year period from 2003-2007. Condition 10 will apply to subsequent cycles.

10-  From 2008, only works published in the year preceding the award cycle may be submitted/nominated.

The nominated works must be sent by registered mail to:

The General Secretariat of Princess Hussa bint Salman Award for Saudi Women Journalists and Article Writers

Prince Ahmed bin Salman Applied Media Institute

P.O. Box 53108

Riyadh 11583

Rayan District

Buraidah Street

Campus of Technical and Vocational Training Corporation

(Telephone:  (01) 2544544 - 2577577 _ Ext: 222  -  fax:  (01)  2081094)



Administration of the Award


The Award is administered by a special Award Commission from the Prince Ahmed bin Salman Applied Media Institute in Riyadh. The commission comprises five members, together with the Award trustee and secretary.



Administrative Headquarters


Mailing Address:


Prince Ahmed bin Salman Applied Media Institute

Secretariat General of Princess Hussa bint Salman Award for Saudi Women Journalists and Article Writers

P. O. Box 53108  

Riyadh 11583  




Building of the Technical and Vocational Training Corporation-

Buraidah Street

Rayyan Neighborhood 



Tel: 2544544/2577577 _ Ext: 222 - Fax 2081094.


Award Nominations


Nominations for the Princess Hussa bint Salman Award for Saudi Women Journalists shall be made through any of the following means:


 1.          Direct nomination by the Award Commission.


 2.          Official nomination form, which will be published in the daily papers during the nomination period for each award.


 3.          The Award website, which will be within the website of Prince Ahmed bin Salman Applied Media Institute.


The Award for outstanding journalistic work or writing by a woman journalist will be determined by responses to a questionnaire sent to Media organizations, academic institutions, and random citizens.


Award Areas and Award Bursary





Amount (SR)


Princess Hussa bint Salman Award for Leading Woman Writer and Journalist



Princess Hussa bint Salman Award for Distinction in Journalism



Princess Hussa bint Salman Award for Distinction in Journalistic Writing





Nomination Form


Nominee Details


Name:            …………………………………………………………………………………


Affiliation: …………………………………………………………………………….


Work phone: …………………………………………………………………………


Work fax: …………………………………………………………………………….


Mobile: ………………………………………………………………………………..


Email: ………………………………………………………………………………….







Title of the Submission:     ……………………………………………………………


Category (please tick):


---Article                  ---Journalistic investigation and reporting      ---Interview




Published in: …………………………….. Date of publication: ……………………



Documents to be attached:


The original publication containing the submission and one photocopy.

All correspondence shall be addressed to the mailing address of Prince Ahmed bin Salman Applied Media Institute.








Princess Hussa bint Salman Fellowship Award for Saudi Women Journalists












Prince Ahmed bin Salman Applied Media Institute. P. O. Box 53108, Riyadh 11583.

Building of the Technical and Vocational Training Corporation- Buraidah Street, Rayyan Neighborhood,  Riyadh.  Tel: 2544544/2577577 – Fax 2081094.


Under the Auspices of

Prince Ahmed bin Salman Applied Media Institute






Princess Hussa bint Salman Fellowships for competent Saudi Women Journalists






Supporting Outstanding Journalism by Women


The Award comprises two educational and training fellowships, offered on an annual basis, to women journalists working in the written medium, granted according to certain conditions, under the auspices of Prince Ahmed bin Salman Applied Media Institute.




General Objective


To refine and enhance the skills of Saudi women journalists, ranging from beginners to those mid-career, working in various fields within the Saudi Press.



Number of Fellowships and Bursary


Two fellowships offered annually, with a bursary of SR 600,000.  A fellowship covers educational and living expenses for each selected nominee and one companion. The duration of the fellowship will be 6 to 18 months.


The amount allocated to each fellowship will cover:

·          study fees at a prominent international university or institution recognized for the excellence of its media studies program;

·          costs of practical training in the area of study for one month, after graduation, in a Media institution;

·          living expenses for the student and her companion during the study period and practical training.



Eligibility for the Fellowship


Candidates must:

·          have a B.A. Degree from an accredited institution;

·          cumulative Point Average of “Good” or above;

·          age between 22 and 28 years;

·          minimum of two years working experience in the Media;

·          meet the English language entry requirements of the university or institution;

·          successfully pass an evaluation and personal interview.



Fellowship Categories


 1.        Fellowship to obtain a Higher Diploma, at postgraduate level, with a two-month practical training period.

 2.        Fellowship to obtain a Master’s Degree in an area of journalism and media studies.

 3.        Practical training for a minimum of 6 months in a prominent international journalism organization.




Selection Process


 1.        Each Gregorian year, award applications are invited through public announcements.

 2.        Candidates are shortlisted.

 3.        Candidate interviews are held.

 4.        Correspondence is initiated with the designated universities, institutes or companies for candidate enrolment/registration.

 5.        Travel arrangements are finalized - commencement of study.

 6.        Commencement date will be in accordance with the schedule of the